After all of those times when you have been asked to vacate the car to help someone park their car, Fiat came along with a nifty way to advertise their brand and help the everyday commuter.
How, you may ask?
A digital, interactive billboard in Frankfurt, Germany that uses sensors to help motorists parallel park their cars on a busy street. Here’s a quick video demonstrating how it used and what it took to create such an innovative piece of advertising genius!
Check out this video and let us know what you think of this billboard!